We help launching new products, brands and services. We also support our Clients at every stage, from the creative concept to the promotion of the final product among a specific group of recipients.  We are responsible for market research, analysis of customer preferences, tracking trends and determining the estimated market share.

Naming

  • Briefing for a new product
  • Creating new company, product and service names
  • SWOT analyses of the suggested names
  • Development of advertising slogans
  • Verification of domain availability
  • Recommendations for key product features

Strategy creation

  • market research analysis
  • benchmarking analysis
  • development of target groups (language, aspirations, characteristics)
  • creating key target group
  • product pricing policy
  • analysis of the activities and positioning of competitors
  • product distribution characteristics
  • list of support tools

Branding

  • creation of logotypes
  • logos for new products and services
  • comprehensive signbooks
  • full typography and colouring
  • creation of a brand claim
  • company identification materials and documents

Company website

  • visual recommendation
  • creation of mock-ups
  • creation ofanding pages
  • creation of websites
  • UX and SEO analysis
  • creation of content and product descriptions
  • launch of Analytics
  • pixel installation

Promotion activities

  • advertising campaigns
  • PR support
  • social media service
  • content for the website
  • influencer marketing
  • performance marketing

Foreign markets expansion

  • analysis of the potential for expansion in new markets
  • market identification and specificities
  • marketing strategy in a new market
  • selection of appropriate analytical tools
  • selection of subcontractors for foreign support
  • advisory and consulting services

Are you launching a new service/product on the market?

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    Good One to polska grupa marketingowo - doradcza, która kompleksowo wspiera marki w efektywnym osiąganiu celów wizerunkowych oraz sprzedażowych. Good One to ludzie, wartości oraz profesjonalne usługi z zakresu komunikacji marketingowej. Tworzymy nowe marki oraz wspieramy te już istniejące poprzez skuteczne działania z zakresu public relations, social media, digital marketingu, kampanii SEO, SEM oraz reklamy.

    ADRES

    Edwarda Jelinka 38, 01- 646 Warszawa

    TELEFON

    +48 22 392 95 85

    EMAIL

    kontakt@goodone.co

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