We offer comprehensive assistance and full support for our Clients in the field of communication activities. We manage the content, being responsible for its creation, optimisation and transmission. We know the power of communication and its diverse influence on the behaviour of the recipients.

Brand PR

  • SWOT analysis,
  • product communication strategies
  • building the brand image,
  • cooperation and positive relations with the media,
  • cooperation with ambassadors and opinion leaders,
  • press office,
  • media monitoring and analysis,
  • marketing communication consultancy.

Corporate PR

  • company SWOT analysis
  • media communication management
  • expert positioning
  • personal branding
  • relations with business centres and partners
  • strengthening the brand power of the organisation
  • communication during mergers, acquisitions and other events in company life
  • press releases and case studies

Crisis PR

  • analysis of potential crisis situations,
  • procedures for dealing with crisis situations,
  • training of employees in dealing with crisis situations,
  • media monitoring,
  • the organisation of the crisis staff,
  • simulations and crisis procedures
  • readiness for action 24/7,
  • press office with spokesperson function,
  • plans to rehabilitate the brand and reputation of the company after the crisis
  • post-crisis reports

Internal PR

  • communication aimed at employees and subcontractors
  • internal processes
  • recommendation policy
  • internal image of the employer
  • study of employee moods
  • materials and internal media (mailings, newsletters, information brochures)
  • recruitment support

Investor relations

  • analysis of current communication with investors
  • perception study
  • communication strategy aimed at investors
  • identification and mapping of shareholders
  • promotional and image materials (equity story, company presentation, financial reports)
  • managing communication with investors
  • brand positioning in a capital environment
  • support of the company’s IR activities

Employer branding

  • permanent presence of the brand in HR media, work and general information
  • recruitment and image campaigns
  • onboarding programmes and recruitment process support
  • creation of recruitment content
  • external and internal action plan in the context of building the employer’s role (cooperation with universities and associations, development programmes, employee benefits and others)
  • support for additional activities (fairs, events, employee integration)

CSR

  • actions for the local community
  • CSR reports
  • CSR campaigns
  • programmes for employees
  • employee volunteering
  • integration programmesrecommendation and support for responsible brand activity

Content marketing

  • support for the creation of a company blog
  • creation of company materials (newsletters, leaflets, reports, manuals)
  • optimisation of company websites
  • reviews and product descriptions
  • unique, SEO-optimised content
  • expert materials
  • sponsored articles
  • advertising slogans

Do you want to take care of the image and recognition of Your brand?

Switch The Language

    Good One to polska grupa marketingowo - doradcza, która kompleksowo wspiera marki w efektywnym osiąganiu celów wizerunkowych oraz sprzedażowych. Good One to ludzie, wartości oraz profesjonalne usługi z zakresu komunikacji marketingowej. Tworzymy nowe marki oraz wspieramy te już istniejące poprzez skuteczne działania z zakresu public relations, social media, digital marketingu, kampanii SEO, SEM oraz reklamy.

    ADRES

    Edwarda Jelinka 38, 01- 646 Warszawa

    TELEFON

    +48 22 392 95 85

    EMAIL

    kontakt@goodone.co

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